raisinberry777 wrote: ↑Sun Mar 24, 2024 12:51 am
EtoDemerzel wrote: ↑Sun Mar 24, 2024 12:30 am
If you think Liv models are "is just, design-wise, a copy of the TCR with slightly altered geometry and different specs" than maybe you don't value their Liv brand or understand their product cycle. So who cares?
You didn't even know they were riding an aero bike.
So what are the differences between the TCR and the Langma (or Propel/EnviLiv) other than a slightly altered geometry and different specs?
I mentioned aero, because the primary difference between the old TCR and the new TCR is that it has hidden cables. From a performance standpoint, this is usually done for aerodynamic reasons. The men, if they want a frame with integrated cables, now have a choice between a Propel and a TCR. Women only have the choice of the EnviLiv. I was well aware of the existence of the EnviLiv, but this is the TCR thread.
Fort starters, they have a different layup. The ride quality is build for a lighter rider. A guy with 1,80m will fit somewhat on a Large Langma, but if he weighs 100kg it will ride like shit, compared to a TCR. Even "worse" for the smaller sizes, if you are a somewhat average build guy, riding a Liv Roadbike. Smaller Roadcycling women tend not to weigh 90kg. And by the way, that's also a thing for Mountainbikes, where suspension is pre tuned for the expected body weight of the rider fitting on the bike.
Geometry and sizing is the next obvious thing. Giant stops at Small, which is a bit smaller than a Liv in Medium, and Liv goes down to XXS, some even XXXS. On the other side, Giant goes up to XXL, Liv only to Large, roughly a M/L in Giant.
And one last thing, Liv and Giant are both Brands of the Giant Group, but act mostly independent in Marketing. And in Marketing, the last thing you want is to have the same release window as another brand, or even worse, the same day. You want the focus on you, in the markets that are important for your business. And if you found the release of some Liv Bikes underwhelming for you, as a guy(?), it's a job well done. You are not the target audience. Online advertisement and marketing in general is tailored to your personal online bubble. That shouldn't be new news. And if it is for you, ask yourself, why your're not seeing ads for women's cosmetics or clothes.
Speaking of clothes, apparentley women are not build differently for bicycles, so we should all wear the same tailored garments and shoes. After all, body sizes and measurements are the same for man and women, right?